Los Angeles based Viva K’s eponymously
titled, full-length debut re-invigorates alternative rock
conventions with proudly international stylistic influences,
marrying punky firepower with exotic instrumentation and
songwriting.
Viva K’s debut album resulted
from a winter-long marathon recording session at “the Ranch” –
the band’s old Craftsman house, tucked away in the secluded
hills of Silverlake, in East Los Angeles -- living off of wine
funded with unemployment checks. As they recorded all of their
jams, material started piling up. Studio wiz Skoda began mixing
and editing their prolific output and the result was an album’s
worth of songs that combined the drone element of raga with the
simple aggressiveness of punk. Eli Janney of legendary
alternative rock band Girls Against Boys was enlisted to mix
Viva K’s album. Boasting an impressive array of recording,
mixing and producing credits (Jet, Secret Machines, Ryan Adams,
Jesse Malin, Enon, among others), Eli further sharpened Viva K’s
album with a rousing, energetic, punk-tinged sensibility,
reminiscent of his work with Girls Against Boys. The final
results are twelve songs that urge the listener to live
consciously in the present (“No Better Time”, “Just One More”),
remind us we’re constantly creating our own reality (“Porch
Raga”, “Light Light Light”) and extol the virtues of positive
thought (“Love Everybody”, “We Are Safe”) while maintaining an
anti-war, anti-mind control stance (“Does it Matter”, “Who You
Are”).
The birth of Viva K came in the
wake of the death of a Beatle. On the first anniversary of the
death of George Harrison, the four musicians who would
eventually form Viva K were hanging out on a typical drinking
night at the hipster nightclub Spaceland, venerable hub of the
Eastside Los Angeles alternative music and social scene.
Introduced through mutual friends, the four discovered their
mutual passion and admiration for George Harrison, his music and
his role as the first musician to successfully fuse Eastern
influences into modern rock.
Not long after the quartet’s
first social encounter, Evan wandered into a Hollywood pawnshop
and purchased a used sitar rumored to have once belonged to the
late Brian Jones. The four eventual members of Viva K soon
discovered that each owned Indian instruments, and concluded
that they were fated to play music together. “We started having
these spaced-out raga jams every Friday night up at the Ranch,”
explains Evan. Each of the four members brought his or her own
disparate musical background to bear in their jam sessions. “At
first the music was really transcendental. Ween would chant and
play tabla, I’d play sitar or fool around with a sampler, while
Skoda would hold down the low end with bass. Then, one night,
Ravi busted out his Les Paul, and everything changed. The guitar
added this punk element that started turning the music into
songs.”
Although the four members of Viva K hail from diverse musical
backgrounds, they all share roots in the Old World: all are
Second Generation American kids, whose families came, variously,
from India, Greece, Lebanon and the Ukraine. And, all four
members share a passion for peace and social justice. Reflecting
this, the band’s music contains an anthemic, energetic message
of light in an attempt to counterbalance the tense political
state of the world. It is out of this philosophy that the band
was formed. “The name Viva K is a reference to Vivekananda, the
first philosopher from India to bring Eastern thought to the
West,” explains Ween. “Like George Harrison, he was a pioneer in
fusing elements of East and West.”
The band enjoyed early live
success, and have developed a passionate following in Los
Angeles, with critics praising the band as “one of the scene’s
most exciting and unusual new bands” and “a fantastical,
bohemian outfit of digital dreams” (Los Angeles Weekly). Live,
the band have drawn comparisons to Siouxie and the Banshees, the
Yeah Yeah Yeahs, PJ Harvey and Primal Scream, and singer Ween is
often cited as the female Perry Farrell. With their unusual
set-up of sitar, guitar, bass, synth and laptop, Viva K have
been known to incite altered states in their audiences, leading
some critics to wax that “Viva K’s enchanting and addicting vibe
is the most legal, mind-expanding drug you’ll ever experience”
(Los Angeles Weekly). And, even before Viva K unveiled their
live show, they had already garnered early radio support from
influential Los Angeles college radio stations KCRW and KXLU, as
well as from cool Los Angeles commercial station Indie 103.1.
In late 2004, the band signed to
Stinky Records. Since then, Viva K have performed at Los
Angeles’ Sunset Junction Festival, the CMJ Music Festival and
the South By Southwest Music Festival in Austin, and they’ve
played successful residencies, to packed houses, at Los Angeles
hipster clubs Spaceland and The Echo.
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